What is Character Creator
Character Creator is an application within the ProMediaFlow platform for building, styling, and managing reusable digital personas (avatars). You can create photorealistic real-person avatars as well as AI-stylized personas, define detailed physical traits, configure custom voices, set up distinct wardrobe outfits and makeup styles, and generate visual portraits or multi-angle turnaround sheets.
Once created, your characters sync directly across video projects in Creator Studio without requiring re-creation, or they can be published to dedicated landing pages as a shareable public portfolio.
Getting started
To open the application:
- Log in to ProMediaFlow.
- Select Character Creator from your dashboard.
Once inside, you can create new avatars or manage existing personas in your character library.
Note on Credits: Generating visual assets (portrait images and multi-angle turnaround sheets) or cloning custom voices consumes account credits. Credits are deducted once an image generation or voice clone successfully completes.
Key capabilities
- Creator Studio Sync & Public Portfolios: Design a character persona once—including physical traits, voice settings, and wardrobe looks—and instantly access it across video projects in Creator Studio. You can also publish finalized characters to dedicated landing pages to showcase your work publicly.
- AI-Powered Turnarounds & Portraits: Generate direct portrait images or multi-angle turnaround sheets to define your character's baseline appearance. These visual assets are required source material for automatic likeness registration.
- Compliant Likeness Verification: Enable compliant video generation for photorealistic real-person avatars by verifying their likeness through automatic image registration or guided-manual integration with Seedance.
- Flexible Voice Management: Assign pre-made system voices, configure custom synthesized voice parameters, or clone a voice using uploaded audio samples.
- Custom Wardrobes & Makeup Looks: Create and save modular outfit and makeup configurations (called Looks) for each character. Verified likenesses can be applied globally to the character or bound directly to individual Looks.
- Reusable Character Library: Centralize and manage custom avatars in a single library dashboard. Configure physical descriptors such as face shape, skin tone, and ethnicity to maintain visual consistency across all productions.
How to use it
Creating a Character
- Click Create Character in your library dashboard.
- Select your character type:
- Real Person: Displays a Verification required badge. Requires account identity verification and likeness registration before use in photorealistic video generation.
- AI / Stylized: Displays a Supported / no verification needed badge and requires no likeness verification.
- Fill out physical attributes (such as face shape, skin tone, and ethnicity) to maintain visual consistency.
- Save your character.
Generating Visual Assets (Portraits & Turnarounds)
You can generate single portraits or multi-angle turnaround sheets directly from your character's workspace:
- Open your character from the library dashboard.
- Choose to generate a portrait image or a multi-angle turnaround sheet.
- Account credits are deducted upon successful completion.
Note: You must generate a portrait or turnaround sheet before you can perform automatic likeness registration.
Setting Up Character Voices
Open your character's voice settings to choose one of three voice modes:
- Library Voice: Browse and assign pre-configured system voices.
- Designed Voice: Customize synthetic voice parameters.
- Voice Cloning:
- Upload up to 5 audio sample files.
- Ensure individual files do not exceed 10 MB, total upload size does not exceed 25 MB, and files are in a supported audio format.
- Confirm the cloning process. Account credits are deducted once the voice clone completes successfully.
Setting Up Wardrobes & Looks
- Select a character from your library dashboard.
- Add custom Looks to save specific wardrobe outfits or makeup configurations for different production scenes.
- Choose whether a verified likeness applies globally to the character overall or attaches directly to a specific wardrobe Look.
Verifying a Real-Person Likeness
Photorealistic video generation featuring real people requires registering a verified likeness.
Step 1: Complete Account Identity Verification
If your account identity is not yet verified, attempting to register a real-person likeness will prompt you to complete verification first. Click the Open Verification link (or "verify identity first" prompt) to open your profile cabinet and complete the one-time account identity check.
Step 2: Register the Likeness
Once your account identity is verified, select one of two registration methods:
-
Automatic Registration (Using AI Portraits or Turnarounds):
- Ensure you have generated a portrait image or multi-angle turnaround sheet for your character. (Registration controls remain disabled with a prompt to generate a turnaround first if no image exists.)
- Click Register turnaround if a turnaround sheet exists.
- Click Register portrait if only a single portrait exists (the interface will display a note indicating no turnaround sheet is available yet).
- Upon completion, the likeness status updates to Active.
-
Guided-Manual Registration (Using the Seedance Console):
- Open the Seedance console to complete liveness and consent checks.
- Copy the resulting Group ID and Asset ID provided by Seedance.
- Paste the IDs into the manual registration fields inside Character Creator to finish linking the verified asset.
Tips & notes
- Verification Statuses: You can track the status of a character's likeness registration on their profile:
- Pending: Processing has been initiated or is awaiting completion.
- Active: Likeness is verified and authorized for photorealistic video generation.
- Failed: The likeness failed validation checks.
- Revoked: A previously active verification was invalidated or revoked.
- Scope-Specific Verification: You can attach likeness verifications at the character level (global) or bind them directly to individual wardrobe Looks. Character-level views display character-wide references, keeping specific Look verification records organized separately.
- Replacing Assets: Re-registering a likeness or updating a Look replaces the existing registration for that scope. The system automatically deletes old records to avoid duplicate references.
- Voice Asset Removal: Deleting or replacing a cloned voice permanently removes the cloned voice asset from the system.
- Audio Upload Constraints: Voice clone uploads will be rejected if individual files exceed 10 MB, total size exceeds 25 MB, more than 5 files are selected, or an unsupported audio format is used.
- Service Availability: Likeness registration relies on external verification processing. If verification services are temporarily undergoing maintenance or are not configured, the system will display a "not configured yet" notice and temporarily pause registration workflows.